About

My Design Approach

Design is a process. Design is a discipline.
I am a designer with more than a decade of experience sharpening my design process and developing my design discipline in end-to-end UI/UX and visual design work.

Great design is data-informed.
Start from study-informed best practices. Work with stakeholders who know their business best. Interview users and test designs early and often.

Great design is born of collaboration.
Design teams collaborating with great account managers, great project managers, and great developers makes for truly great design.

Great design is born of communication.
Designers need to communicate, present, and sell their design decisions to team members and stakeholders by knowing their audience and how to structure communication to that audience.

Great design is accessible and inclusive.
Design that is culturally inclusive, sensitive to the marginalized, and built to support users of all abilities will be the best possible design.

Great design is cross-disciplinary.
Illustration, photography, animation, front-end development, drawing, and writing are eclectically combined in the design process to create great design.

Great design is iterative.
At the beginning of a project it’s about getting ideas out and down quickly and efficiently; it’s about play. Near the end, it’s about testing and refining.

Who I Am

I have lived in Chicago for more than a decade.
I love this city, its neighborhoods, and its people.

I am a daily practitioner of mindfulness and meditation.
Usually I sit for a half hour to an hour each day.

I love music. I listen to new music all the time.
I listen to pop, jazz, death metal, indie rock, electronic, and then some.

I much prefer warm lighting to cool lighting.
I'm all about lamps.